Dubai – Masaader News
UAE Nation Brand has attracted a whopping 1.5 million votes from 130 countries and 2,000 cities to select one of three logos that will represent the UAE globally.
Arab nationalities cast 73 percent of votes, while the remaining 27 percent of votes came from the rest of the world. Since its launch, the voting campaign recorded 50 million social media views.
Online voting began on 17th December for the public across the world to take part in sharing the UAE’s story through selecting one logo of the three, designed by 49 Emirati artists, via the Nation Brand website.
Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, and Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, had invited the public across the globe to participate in choosing the UAE Nation Brand logo that will reflect the country’s unique identity.
The logo will represent the UAE’s exceptional story as a melting pot, land of opportunities, global trade centre, beacon of hope, and a nation with futuristic vision and cultural and historical heritage.
Implementing the country’s humanitarian values, the logo selection process will plant a tree for every vote. The initiative aims to contribute to global efforts to combat climate change, protect the environment, reduce carbon and greenhouse gases emissions, fight desertification, and empower communities in several parts of the world, reflecting the UAE’s values of giving, improving the quality of life and protecting planet resources.