Dubai – Masaader News
Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister of the UAE and Ruler of Dubai, and Crown Prince of Abu Dhabi and Sheikh Mohamed bin Zayed Al Nahyan, Deputy Supreme Commander of the UAE Armed Forces, have officially launched the ‘Seven Lines’ logo as the UAE Nation Brand.
The logo attracted the majority of 10.6 million votes cast from all over the world to choose the design that will share the inspiring story of the Emirates.
Complementing the slogan ‘Make it Happen’, the logo captures the ambitions, achievements, openness, hope and the culture of possibilities that are an integral part of the country’s fabric.
Sheikh Mohammed bin Rashid Al Maktoum said, “The UAE Nation Brand represents our map, our identity and our rising aspirations. It also represents seven emirates, seven founders and seven horses with which we will compete in the global race for development.”
“Opening the vote globally to choose the design of the UAE Nation Brand highlights the human dimension of the UAE’s values of partnership and openness,” he added.
Noting that the ongoing tree-planting initiative has contributed to spreading hope, He said, “The Emirates will plant 10 million trees, and with them we will plant a new hope and a new story of inspiration. We call on all sectors and entities in the country to use this logo as part of their strategic initiatives and events that help convey the UAE’s story to the world.”
Sheikh Mohamed bin Zayed said, “Our goal for the new brand is to enhance the Emirates’ global reputation, in which we invested thousands of teams throughout 48 years of constant work.”
“The map of the Emirates is close to the heart of every citizen and resident of this country. We appreciate everyone’s efforts to advance the glory of this map globally. We thank each individual and organization that helped in the implementation of this national project and those who voted from all over the world to select the UAE Nation Brand,” he added.